If you’re ready to bring new levels of engagement to your wellness program, recruiting wellness champions should be a top priority! And just like any recruiting–you’re going to want to find the best for your team. This guide to recruiting wellness champions will help you breed a more successful wellness program, which will consequently improve the wellbeing of your corporate culture.
Ultimately, the most effective way to recruit wellness champions is to:
Before you start recruiting, you’ll want to understand exactly who wellness champions are and what they can do for your organization. Think of wellness champions as a network of captains and cheerleaders who voluntarily promote their organization’s wellness program to increase employee engagement. In fact, they’re like free marketing for your wellness program and they’re happy to do it! If you’d like to see other organizations’ success with wellness champions, check out this recent study.
You can probably think of a colleague who would be a perfect wellness champion candidate. These are the people that are first to be seen taking the stairs over the elevator, and the last to be seen eating donuts in the breakroom!
Although wellness champions help to grow wellness program engagement, they are volunteering their time, so it’s important to distinguish exactly what they will be in charge of. There’s typically one representitive for each department, and they meet together frequently to collaborate, share feedback, and set goals based on program initiatives. Ultimately, the responsibilities will be up to you and your team to decide, and they may change over time.
Most of the time, recruited employees jump at the chance of getting to be a wellness champion. It’s a responsibility that makes them feel important. Before you reach out and ask candidates if they want to be part of the team, you’ll want to develop a solid plan so they know what is expected of them.
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